Apple contro Apple |

Inizia questa settimana il processo che vede Apple Computer contro Apple Corps (la casa discografica fondata dai Beatles verso la fine degli anni 60).
Già in passato vi era stato un precedente conflitto che era terminato con la vittoria della Apple Corps e con una multa (di 80.000 dollari) per l’azienda del Macintosh e persino l’obbligo di non aver mai niente a che fare con la musica.
Come possiamo notare, quest’ultimo accordo non è stato mantenuto da Apple che (con l’introduzione di QuicktTime….che già all’epoca hai Beatles non era piaciuto molto perchè lo ritenevano all’interno del “settore” musica) recentemente ha introdotto l’iTunes Music Store (che ha dovuto pagare con 26,5 milioni di multa) e l’iPod (che è il player più venduto al mondo…..vedi il recente articolo “Nel 2005 Apple ha venduto un iPod al secondo”) e quindi è entrata non poco a far parte del mercato musicale.
Articoli correlati: Yoko Ono non permette la vendita dell’ultimo disco di John Lennon sull’iTunes Music Store

La notizia è riportata anche dal Times on-line a questa pagina.
IT IS the ultimate battle of the generations over an image of a half-eaten piece of fruit.
In one corner Sir Paul McCartney and Ringo Starr, the ultimate stars of vinyl who defined music in the 1960s. In the other, the creators of a small white box that has revolutionised the way we buy and listen to music.
This week the Apple Corps goes to the High Court seeking multimillion-pound damages against Apple Computer, the creators of the iPod, over their hugely successful iTunes Music Store.
Apple Corps, owned by the former Beatles and their heirs, still owns the licensing rights to Beatles’ products. It is claiming that the introduction of iTunes broke a $26 million settlement under which Apple Computer agreed to steer clear of the music business, for which the Beatles’ company retains the famous trademark. It is the latest clash in one of Britain’s longest-running corporate legal battles.
Any damages for this latest clash could amount to tens of millions of pounds because it concerns Apple Computer’s hugely successful iTunes Music Store and iPod digital music players.
The court will be treated to a demonstation of an iPod, but it is unlikely to play a Beatles song, as they have not been licensed for download and it would therefore be illegal.
The Beatles first used a logo of a Granny Smith in 1968 when they founded the Apple Corps to distribute their records and those of other artists they signed to the Apple record label. The records had a ripe apple on one side and a neatly sliced half on the reverse.
The Apple Records subsidiary is still active as the licensing agent for Beatles products.
Steve Jobs, chief executive of Apple Computer, founded his company in 1976 with a logo of a rainbow-coloured apple with a bite taken out of it. Apple Corps sued him five years later, accepting an $80,000 settlement and a promise that the computer company would stay out of the music business.
The companies clashed again in 1989 after Apple Computer introduced a music-making program. The computer company settled in 1991, for $26 million. Apple Corps was awarded rights to the name on “creative works whose principal content is music






